Fabrique Corporate Story English

fabrique historique

Fabrique corporate story starts in Delft, the early 1990s. Jeroen van Erp, Theo Wolters and René Bubberman have just graduated from the Industrial Design department at TU Delft (Technical University Delft). Young and enthusiastic, they threw themselves into freelance assignments. The three men share a passion for results-oriented design. And a fax machine. Around that fax machine, they decide to join forces. Combining their separate portfolios resulted in a thick folder of work, and meant that they could take on a wide range of assignments. The new collective quickly grew to include graphic designer Paul Roos and computer graphics specialist Erwin Zwart.

In 1992, the five of them started to operate under a single name. As designers, they in any event have one thing in common: they are not interested in superficial ‘design’, but they design products in a structured way which are realisable. Because things are really being ‘made’, they choose the name ‘Fabrique’. A French word: it not only sounds more chic, it actually means ‘fabric’ and ‘structure’.

In the early years, their order portfolio consists of work for various – extremely diverse – clients. Talked-about CD covers for the cult band Hallo Venray, alongside major assignments for NS (Dutch Railways). Theatre posters for Freek de Jonge alongside interior design work for ING bank. Business-to-business alongside entertainment. Graphic design alongside industrial design. In the early years of Fabrique, these were still wholly separate worlds

The product developers at Fabrique establish a reputation as experts of aluminium systems . For the general public Fabrique is visible for there Comhan profile systems they developed for the illuminated advertising industry. The smart click-hinge systems make the products a huge success throughout Europe.

More and more products designed by Fabrique become visible in public, such as sun protection screen Sunpoint, the signs at the Schiphol airport and train stations , and later at Geneva Airport .

The New Media and Graphic Design departments relocate to the Oude Delft, Fabrique grows to fifty employees and the other departments join in a second building on the most beautiful canal of Delft.

Fabrique strengthens its reputation abroad. She takes on assignments for all over the world, from India to Dubai and Russia to Mexico, especially with designs for public spaces , such as the High Speed Line Netherlands asks Fabrique to design all above-ground elements, within schedule and within budget.

The experience of Fabrique gets international recognition as she receives the European Aluminium Industrial Design and Engineering Award for Consumer Products in 2004, for the innovative sunscreen for Lewens Sonnenschutzklappe Systeme: a patented design that regularly was imitated in years following. In addition, Fabrique will also receive various iF design awards , Red Dot design awards and recognitions for Good Industrial Design products for products as the facade identity of Albert Heijn to the modular acoustic screens for Rijkswaterstaat .

Clients from the very beginning of Fabrique still rely on her expertise, often with a request to redesign or a technology update of an earlier design. Signage and route finding and lighting systems for fire trucks and ambulances provide Fabrique of smart technical solutions with LED that save money and the environment.

Not only LED technology is changing the user experience, for NS key stations Fabrique develops Smart Card Fare (OV-Chip) gateways and the flapping billboards were updated and replaced by screens to provide modern train passengers with updated real time information .

Fabrique grows and leaves the Oude Delft: Fabrique Public & Industrial design moves to what she affectionately calls ‘The Villa’, just outside the historic centre in Delft Agnetapark . Her customers, expertise and headstrong approach remain the same.

In 2012 Fabrique celebrates its twentieth anniversary. With four offices and a total of over one hundred employees Fabrique has become one of the largest and best-known firms in the Netherlands. With a full trophy cabinet and a hoard of experience. With big and small clients in the Netherlands and abroad .

In 2013 the new bus shelters for the city of Amsterdam were installed as well as the new furniture and other public facilities for ProRail and the Dutch Railways NS. The year 2014 has begun and is promising a bright future for new and exiting work.